Summary

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The goal was to give the Food & Beverage Academy website a visual redesign. The main business 

objective was to attract prospective students who wanted to gain skills in the culinary and hospitality

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They needed the site to be engaging and to clearly describe all the courses they had to offer. They

also wanted to create a forum for students to engage with the academy and with each other. 

Lastly, they wanted to become a primary source for articles to be shared with restaurateurs across

the country.  

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